How to Write A Cover Letter

A Comprehensive Guide to Writing a Resume Covering Letter for Apprenticeship and Traineeship Applicants

Discovering how to write a cover letter for a job can be your golden ticket to unlocking incredible opportunities in your chosen field. It is the perfect chance to make a great first impression on your potential employer, so don’t treat it like an afterthought - it’s an introduction.

In this comprehensive guide, we'll show you how to structure a cover letter that will captivate employers and showcase your potential, succinctly (you need to cover everything in less than a single page.) It’s time to take control of your future.

The Purpose and Structure of a Cover Letter

A cover letter is your chance to make a memorable first impression. It serves as a personalised introduction, highlighting your qualifications and enthusiasm for the apprenticeship or traineeship you're applying for.

By following a structured format you'll create a well-organised and impactful cover letter.  Include: 

  • Header 

  • Greeting 

  • Introduction 

  • Body Paragraphs

  • Closing

Remember: tailoring your cover letter to each specific opportunity is key! Rather take the  time do things properly.

Researching the Company and Position

Time for some detective work! 

Researching the company and their apprenticeship or traineeship program will give you valuable insights to customise your cover letter and demonstrate genuine interest.

Companies value cultural fit and alignment with their mission and values. NextGen Jobs encourages you to take the time to research the company's values, projects, and mission statement. Also, check out what they communicate on their social media platforms and what they like and share. 

By incorporating some of these into your cover letter, you'll demonstrate that you're not only qualified but also share the same vision as the company – a surefire way to impress.

Crafting an Attention-Grabbing Header

Your cover letter's header and greeting are like a firm handshake - they set the tone and make the first impression.

When crafting your header, be sure to include your full name, contact information, and any relevant details that showcase your professionalism. For the greetings, addressing the hiring manager or the specific department/team demonstrates that you've done your research and taken the time to personalise your application.

You might like to personalise the following:

  1. Header Format:
    [Your Full Name]
    [Your Contact Information]
    [LinkedIn URL (if applicable)]
    Greeting:
    Dear [Hiring Manager's Name],

  2. Header Format:
    [Your Full Name]
    [Phone Number]
    [Email Address]
    Greeting:
    Hello [Company Name] Hiring Team,

  3. Header Format:
    [Your Full Name]
    [Phone Number]
    [Email Address]
    Greeting:
    Dear [Department/Team Name],

Write an Engaging Introduction

Employers are inundated with cover letters, so it's crucial to start yours with a relevant statement that immediately grabs their attention. Share a unique accomplishment, a compelling statistic, or a thought-provoking question related to the apprenticeship or traineeship industry. For example:

I imagine being part of a new generation shaping the future of [industry] through cutting-edge technology, where my passion for innovation and problem-solving can thrive.

By starting with a captivating statement, you'll engage potential employers right from the start and leave them eager to learn more about you.

Highlighting Relevant Skills and Experiences

It's time to showcase what makes you a standout candidate. 

Write a paragraph or two highlighting your transferable skills, academic achievements, previous work experience, and volunteer work. By demonstrating your capabilities, you'll convince employers that you have what it takes to excel in their apprenticeship or traineeship.

Addressing any Lack of Experience

Don't let a lack of professional experience hold you back! Instead, focus on your transferable skills, academic accomplishments, and extracurricular activities that have prepared you for success. Emphasise your willingness to learn and your passion for the industry. Employers love to see determination and potential, so let your enthusiasm shine through.

Finish with a Strong Closing Paragraph

Wrap up your cover letter with a powerful closing paragraph that leaves a lasting impression. Reiterate your interest, express gratitude, and remind them you are available for further questions, queries or concerns.

Read through your cover letter a couple of times to ensure there are no spelling and grammar errors. Also ensure that your formatting (font type and size) is consistent throughout.

Remember, the key to success for how to write a cover letter for an apprenticeship or traineeship is taking action. By following this guide, you'll have the power to captivate employers and pave the way to a fulfilling and rewarding career.


Download the NextGen Jobs Cover Letter Templates FREE!


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NextGen Jobs Chairman Fred Madden recognised for 40+ years helping young people find their future.